Luc Grenier


Hello!
I’m a creative designer and maker from Boston, MA, US.
I have cross-functional design expertise with both digital– 
_ motion graphics _ 3D modeling _ shader rendering _ web design
–and physical media.
_ print _ product _ publication _ installation _ experiential design

Selected Work

Interactive Data Visualization
Motion Graphic Social Campaign
Concept Print Product
Play Set Product
Poster Designs
Publication Designs


About Me



2023
Advertising Materials

Client: Brave Daughters
Work: branding, advertising, digital design

I worked with Brave Daughters to develop these on-trend advertising materials with a combination of 3D modeling and animation, shader rendering, and video compositing. I made two animations promoting their new location, and one animation to promote the release of a new charm style.


Client Goals
Brave Daughters’s marketing team wanted a social media campaign that was subtle, but eye-catching. We decided to use elements of their already existing brand identity in simple videos  that make you do a double-take, like a larger-than-life charm dangling over Boston Harbor.



Design Process
I started by modeling the scenes in Blender, adding shaders and shadow boxes, and created simple animated scenes before rendering them to be composited into video taken from locations near their new storefront with After Effects.












Final Rendering
After rendering, compositing, adding sound and other fishing touches, the final product was uploaded to their social media accounts.